It’s January 1st 2014! You can now look back on 2013 and what you’ve accomplished, but starting today we have 365 new opportunities. It’s a time to start fresh, and look towards the future and at all of the new possibilities it contains. And as far as your website is concerned, it’s a time of resolve!
Here are 4 New Year’s Resolutions for your website for the upcoming year.
#1 Get Your Website Optimized For Mobile
Mobile devices now account for 20% (in the United States) of internet traffic and it’s growing by leaps and bounds. If your site hasn’t been optimized for a mobile or tablet device do it in 2014.
#2 Speed Up Your Website and Make It Faster
Google now ranks page speeds as a factor in how it ranks your website in search results. Visitors also are expecting it to load fast, and research shows they won’t wait more than a few seconds before moving on to a competitors that loads more quickly.
#3 Optimize Your Title Tags and Meta Tags
When you rank higher in Search Engine Results Pages (SERPs) it translates to increased traffic and increased conversions on your site. You can start by making it easier for Google and other search engines to crawl your website by optimizing your title tags and meta tags. Raincross Marketing has the tools to assist you if this isn’t something you’re familiar with.
#4 Integrate Social Media
Nearly 3 out of 4 of internet users are using some form of social media. You need to start creating content that can be shared via social networks. In 2014 make it a goal to write more blog posts, create new videos, or maybe create an industry infographic. Like website speed, social sharing of content by users now factors into how Google will rank your website in their search results.
Today marks a great opportunity to get your website up to speed for 2014. Start your new year off right by sticking to these 4 resolutions in 2014!
About The Author: Kevin Watts
Kevin Watts is the founder of Raincross, a premier web design, development and digital marketing agency headquartered in Riverside, CA.
Kevin got his start in online marketing and website design by working for some of the most prominent names in online retail. He's most recognized for helping to start e-commerce retailer Organize.com in 1998, and spent 12 years running the company's e-commerce and online marketing operations. He has been recognized and has received several online retail, marketing and merchandising awards throughout his career.
Kevin grew up in Riverside, CA and graduated from the University of Wyoming. In his spare time, Kevin is an avid fly-fisherman, college football fan, and enjoys spending time with his son Matthew, daughter Kate and wife Lindsey.
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