PPC or Search Engine Marketing is a huge factor in online success, and drives better results to your bottom line.
Attract new customers, drive recurring buying behavior, and push your company to its full potential. With ongoing campaigns, and consistent monitoring, your business will continue to grow. Raincross has the strategies to keep your business growing as fast as possible. We work with you to establish tactical and practical ways to achieve your online marketing goals
We build Paid Search campaigns from the bottom up.
This keeps us fully accountable. We’re a full Google Ads Partner, and we’ve been identified as one of the top marketing agencies in the world. This partnership gives our team exclusive access to Google Ads, Google Ad reps and new advertising programs that give our clients an edge over their competitors. The Google Partner program allows us to earn specializations in five advertising channels (search advertising, display advertising, mobile advertising, shopping advertising, and video advertising) .
We have you covered whether it’s a local campaign or an international marketing campaign. We understand that everyone searches in different ways so we work to understand and define your customers’ search habits and how they interact with businesses like yours.
Your customers are exposed to ads all day, every day. How do we cut through the competition to get your ad in front of them? We identify when they search, what their intent is and when they interact with businesses like yours.
All PPC campaigns are unique and require different strategies. However, they all share the same common goal to generate a conversion. Whether it’s writing ad copy, creating compelling graphical display ads, discovering new audience types, or A/B testing we will craft a campaign strategy that works for you.
Executing a PPC campaign requires ongoing ad optimization. Whether it’s tweaking, testing, or adjusting bids and budgets we want to ensure that we’re spending your budget effectively. We leverage our Google partnership to gain access to exclusive new ad types while also understanding that digital marketing goes beyond just search these days.
- Keyword Research and Bid Management
- A/B Ad Copy Testing
- Ongoing Strategy Development
- Monthly Reporting
Here’s a few articles we think you’d enjoy.
Search Engine OptimizationNovember 23, 2020
Branding, Content Marketing, Infographic, Marketing, Pay-Per-Click, Social MarketingNovember 10, 2020
Understanding Paid, Owned, and Earned Media
AnalyticsOctober 15, 2020
Are The Presidential Polls Wrong?
Search Engine OptimizationSeptember 3, 2020
What Happens When You Stop an SEO Campaign?
Content Marketing, Marketing, Pay-Per-Click, Search Engine Optimization, Web DesignJuly 22, 2020
What is a Landing Page and How Do They Work?
Content Marketing, Search Engine OptimizationJune 9, 2020
What is the Optimum Word Count for SEO?
Social MarketingMay 12, 2020
What Are The Best Days & Times To Post on Social Media? (Updated 2020)
Pay-Per-Click, Search Engine Optimization, Social MarketingApril 9, 2020
Adapting Your Digital Marketing Strategy During A Pandemic
Announcements, Marketing, Search Engine Optimization, Voice SearchMarch 18, 2020
Updating Your Business in Response to COVID-19 (Coronavirus)
EducationMarch 17, 2020
Resources for Businesses COVID-19 (Coronavirus)