Connected TV advertising allows precise targeting of Modesto households by audience segments, moving beyond traditional broadcast limitations.
We Serve Modesto Clients
The way Modesto watches television has changed. Viewers are increasingly consuming content through streaming services on smart TVs and connected devices, enabling advertisers to reach specific households based on detailed audience data rather than broad geographic signals. This shift means businesses can now engage specific Modesto demographics with relevant, full-screen video ads.
Raincross designs Connected TV campaigns that identify and target key Modesto audiences through their streaming habits. This approach ensures your video advertisements are seen by viewers most likely to engage with your brand, whether they are watching news, entertainment, or sports content. It delivers an impactful, engaging message directly into relevant Modesto households, maximizing ad spend.
02 / How the work runs
Reach Modesto audiences by demographics and interests.
Capture attention with full-screen, premium content.
Access viewers on a wide range of streaming platforms.
Tell us what you are trying to move, and we will tell you what it takes.
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A selection of the specialists who lead and shape this work, supported by a broader multidisciplinary team.
Pechanga competes for discretionary time against every other entertainment option a household can choose from the sofa. Broad awareness buying reached people, but it could not prove which impressions moved anyone toward a booking, a visit, or a reservation inquiry.
Tourism & Destination Marketing | Advertising
7.2M
Combined campaign impressions
Tourism & Destination Marketing
Advertising
Pechanga Resort Casino
Connected TV advertising covers ads delivered through internet-connected devices that stream video content, including smart TVs, gaming consoles, streaming sticks like Roku and Apple TV, and set-top boxes.
No, Connected TV is highly effective for local and regional businesses as well. Its precise targeting capabilities allow Modesto businesses to reach local audiences that align with their customer profile, making it an efficient ad channel.
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Tell us where you are and what you need to move. We will tell you what we would do first.
