Reach Santa Clara homes through streaming platforms

Connected TV delivers your message to specific Santa Clara households and audiences, moving beyond traditional broadcast limits.

01Market context
Pl. 02 / the environment the decision is made in
Connected TV work for Santa Clara organizations

Targeting TV viewers

Television viewing habits in Santa Clara have evolved, with more consumers streaming content across various devices. Connected TV (CTV) advertising allows organizations to reach specific households and audience segments within Santa Clara, rather than relying on broad broadcast reach. We place your ads within popular streaming services and apps, ensuring your message reaches engaged viewers.

Our CTV strategies leverage robust data to target audiences based on demographics, interests, and viewing behaviors, providing a more efficient media buy than traditional TV. This precision minimizes waste and maximizes impact, ensuring your advertising budget connects with the most relevant Santa Clara viewers. Your message plays in a premium, engaging environment.

02 / How the work runs

How the work runs here

  1. 01

    Target specific households

    Reach Santa Clara audiences by household attributes and viewing behaviors, not just geography.

  2. 02

    Engage streaming viewers

    Place ads within popular streaming platforms where Santa Clara residents consume content.

  3. 03

    Measure campaign impact

    Track performance with digital-like metrics, optimizing for better results in Santa Clara.

  4. Next

    Want this run properly?

    Tell us what you are trying to move, and we will tell you what it takes.

    Start a conversation

Fig. 01

How connected tv runs for Santa Clara organizations

03The experts behind the work

The people behind this work.

A selection of the specialists who lead and shape this work, supported by a broader multidisciplinary team.

04Selected engagements
Pechanga Resort Casino logo

Pechanga competes for discretionary time against every other entertainment option a household can choose from the sofa. Broad awareness buying reached people, but it could not prove which impressions moved anyone toward a booking, a visit, or a reservation inquiry.

Tourism & Destination Marketing | Advertising

7.2M

Combined campaign impressions

Tourism & Destination Marketing

Advertising

Read full story
Pechanga Resort Casino gaming floor with slot machines and patterned carpet

Pechanga Resort Casino

06Questions

Questions we are asked about this.

  • How does CTV advertising differ from traditional TV advertising for Santa Clara businesses?

    CTV advertising offers precise digital targeting capabilities for Santa Clara, allowing you to reach specific households and demographics based on data. Unlike traditional TV, it minimizes waste and provides clearer performance metrics.

  • Can CTV campaigns target specific neighborhoods within Santa Clara?

    Yes, CTV campaigns offer granular targeting, including geographic precision down to specific neighborhoods or ZIP codes within Santa Clara. This ensures your ads are seen by the most relevant local audiences.

Start a conversation

Let's talk about connected tv in Santa Clara

Tell us where you are and what you need to move. We will tell you what we would do first.