Connected TV delivers your message to specific Boulder households and audiences, moving beyond broad broadcast limitations.
We Serve Boulder Clients
Television viewing habits in Boulder, and everywhere, have evolved. Connected TV (CTV) allows Raincross to target specific audiences and households based on data, rather than geographic broadcast signals. This means your advertising budget is focused on reaching the most relevant viewers in Boulder, ensuring every impression contributes to your marketing objectives through streaming platforms.
Raincross uses CTV to deliver engaging video content to precise segments within Boulder. Whether targeting students, outdoor enthusiasts, or families, CTV campaigns ensure your message appears on the biggest screen in the home to the right audience. This approach combines the impact of television advertising with the precision of digital targeting, driving both brand awareness and measurable outcomes for your organization.
02 / How the work runs
Deliver ads to specific Boulder households based on data, not geography.
Reach specific demographics and interest groups in Boulder on their TVs.
Track engagement and conversions from your television advertising efforts.
Tell us what you are trying to move, and we will tell you what it takes.
Start a conversationFig. 01
A selection of the specialists who lead and shape this work, supported by a broader multidisciplinary team.
Pechanga competes for discretionary time against every other entertainment option a household can choose from the sofa. Broad awareness buying reached people, but it could not prove which impressions moved anyone toward a booking, a visit, or a reservation inquiry.
Tourism & Destination Marketing | Advertising
7.2M
Combined campaign impressions
Tourism & Destination Marketing
Advertising
Pechanga Resort Casino
Connected TV ads are delivered over the internet to streaming devices and smart TVs, allowing for precise audience targeting and detailed performance metrics. Traditional TV ads are broadcast over the air or cable, reaching a broad, untargeted audience with limited measurement capabilities.
High-quality, engaging video content that tells a story or highlights product benefits performs best on Connected TV. Given the lean-back viewing experience, compelling narratives and strong visuals capture audience attention effectively within Boulder households.
Start a conversation
Tell us where you are and what you need to move. We will tell you what we would do first.
