Connected TV delivers television advertising based on audience data and household profiles, not broadcast footprint, allowing precise targeting of Kansas City viewers.
We Serve Kansas City Clients
Modern television consumption in Kansas City has shifted to streaming platforms, where ads are delivered based on household characteristics and viewing habits rather than broad broadcast schedules. Connected TV, or CTV, allows businesses to reach specific audience segments with high-impact video advertising.
This precision means marketing budgets are allocated to reach relevant households across Kansas City, minimizing waste and maximizing engagement. Whether targeting families, professionals, or specific interest groups, CTV ensures your message resonates with the right viewers on their preferred screens.
02 / How the work runs
Reach precise audience segments within Kansas City based on demographics, interests, and viewing habits.
Deliver full-screen, non-skippable video ads to a highly engaged audience, ensuring maximum visibility.
Access detailed analytics on campaign performance, showing who watched your ad and what actions they took.
Tell us what you are trying to move, and we will tell you what it takes.
Start a conversationFig. 01
A selection of the specialists who lead and shape this work, supported by a broader multidisciplinary team.
Pechanga competes for discretionary time against every other entertainment option a household can choose from the sofa. Broad awareness buying reached people, but it could not prove which impressions moved anyone toward a booking, a visit, or a reservation inquiry.
Tourism & Destination Marketing | Advertising
7.2M
Combined campaign impressions
Tourism & Destination Marketing
Advertising
Pechanga Resort Casino
Connected TV advertising reaches viewers on smart TVs, streaming sticks like Roku and Amazon Fire TV, gaming consoles, and other internet-connected devices used to stream video content in Kansas City households.
Effectiveness is tracked through metrics like completed views, unique household reach, website visits, and attribution models linking ad exposure to offline actions. Geo-lift studies can also measure in-store visits or sales after ad exposure in Kansas City.
Start a conversation
Tell us where you are and what you need to move. We will tell you what we would do first.
